Design Thinking

Qualitative research is at the heart of Design Thinking. The initial qualitative research provides input into cross-functional workshops where we brainstorm what we may do with the insights. We then assist the client to develop possible solutions and new ways of doing things. These are then stress-tested in a workshop environment. The NTF Group has conducted design thinking projects for major clients including Queensland Health, Telstra Health, Lend Lease and Kraft.